For advertisers
Run seed posts on Telegram and МАКС
A large channel catalog and deals in the dashboard. The exchange is free — no Kazna fee. You pay the creator directly.
Registration in a minute. No card needed
When you need it
Traffic and leads
A post with a link sends the audience to your site, landing, or form — from the channel you choose.
Brand awareness
Place ads in topic channels so the right audience sees your message.
Launches and promos
Announce a sale, course, or product across several channels from one order.
Subscriber growth
Seed posts in related channels help grow your Telegram or МАКС audience.
Why native posts in channels
Published as the channel
The ad reads like a regular creator post — with their voice and audience trust.
More room than Telegram Ads
A full post with copy, image, or video — not a short in-feed ad.
Pick the exact channels
Choose by topic and audience — or leave an open order for creators to apply.
Not the same as Telegram Ads
Telegram Ads are short targeted placements. Here it’s a seed or integration in a specific channel.
What advertisers get
Large channel catalog
Telegram and МАКС channels are already listed — filter by topic, audience, price, and format
The exchange is free
Kazna takes no placement fee. Your budget goes to the creator — directly
Terms before you offer
Prices and formats are visible up front. Accept, decline, or counter inside the deal
One dashboard
Orders, offers, and deal status in one place — no separate account just for ads
How to launch an ad
From order to published post — four steps
- 1
Create an order
Prepare copy and creative, set the format and placement budget.
- 2
Pick channels
Find channels in the catalog or publish an open order — creators apply themselves.
- 3
Agree on terms
Settle price and date. Everything is locked into the deal in the dashboard.
- 4
Close the deal
When the post is live, confirm the result and leave a rating if you want.
FAQ
Advertiser FAQ
Catalog, payment, and how this differs from Telegram Ads
Start right away
Build your first order
A large Telegram and МАКС catalog. Exchange with no Kazna fee — pay the creator directly. Placement payment is between you and the channel owner
- Telegram and МАКС catalog
- Open order or targeted pick
- No Kazna fee
Own a channel? Page for creators